The movie revealed today features several high-profile guests, such as Hafthor Bjornsson and well-known TEKKEN players from around the world:
- Arslan Ash, Pakistan, 4 times TEKKEN world champion
- Gen1us, France, Pro TEKKEN player, TV Host and streamer
- KingJae, UK, Pro TEKKEN player and streamer
- Sephiblack, Germany, Pro TEKKEN player and streamer
This live-action trailer, directed by Lukas TIELKE, focuses on some of the core values that TEKKEN 8 represents and the specific thrill and excitement people feel right before a fight or a competition. This spectacular trailer showcases how the thrill of a fight can gather people of all ages, nationalities, backgrounds, both newcomers and professional players with a viral effect. The same way TEKKEN has been bringing players together for 30 years now, with the desire to compete, fight and have fun.
The campaign will be featured on various social media platforms, as well as TV, Cinema, Display out of Home and more.